Creating a final product worthy of the brand name SHIKHAR was no reason for Shikhar’s management to rest on its laurel. In order to stimulate the market with their unique offering, effective packaging that gave their product, a personality of its own and distinguished it from its competitive brands was the next important element in their marketing strategy.

Within the marketing mix, nothing is as impactful as the actual packaging and the package design.

It is precisely for the above reason, that the group established its own ultra modern Packaging Unit at Kanpur, that manufactures pouches used for packaging of Shikhar range of products. The plant was set up in 1996 and has a production capacity of multiple tonnes annually.

There are specially designed machines meant for printing, coating and packaging Shikhar’s tobacco offering in various packages and sachets. Sachets are sealed from all corners ensuring longer shelf life and longer retention of their exquisite aromatic fragrance.

Shikhar’s range of products are hygienically packed in attractive sachets of 1.92 gm, 1.8 gm, 2gm, 3 gm, 7 gm sachets, 9 gm and 25 gm holographic can, priced in the premium category.

Gutkha Packing available in:

Weight Per PacketTotal number of sachets per boxTotal number of boxes per master-cartonTotal Net Weight
(In Kgs)
Shikhar Harpal Gutkha
(1.8 gm Per Pack)
60 Sachets100 Boxes10.800 Kgs
Shikhar & Shikhar 1000
(1.92 gm Per Pack)
60 Sachets100 Boxes11.520 Kgs
Shikhar Premium Gutkha
(2 gm Per Pack)
60 Sachets100 Boxes12.000 Kgs
Shikhar Gutkha Rs. 2
(3 gm Per Pack)
60 Sachets100 Boxes18.000 Kgs
Shikhar Rs 5 & Shikhar 1000 Rs. 5
(7 gm Per Pack)
60 Sachets100 Boxes44.000 Kgs
Shikhar
(25 gm Per Can)
10 Cans100 Boxes25.000Kgs

Pan Masala Packing available in:

Weight Per Packet Total number of sachets per boxTotal number of boxes per master-cartonTotal Net Weight (In Kgs)
Shikhar Royale
(1.92 gm Per Pack)
60 Sachets100 Boxes11.520 Kgs

Khaini Packing available in:

Weight Per Packet Total number of sachets per boxTotal number of boxes per master-cartonTotal Net Weight (In Kgs)
Mahua Khaini
(9 gm Per Pack)
60 Sachets100 Boxes54.000 Kgs

Promotional Material:

Posters / Danglers / Stickers / Pens / Diaries are available in each master-carton.